Tuesday, January 23, 2007

Top Pesticide Manufacturers Choose Knowtify as Data Information Service

KRSNetwork announced today that four major pesticide manufacturers have recently selected Knowtify, KRSNetwork's online information service, specializing in the delivery of state and EPA regulatory data to complement their business strategies. Makhteshim Agan of North America, MGK, Clorox and Lnouvel Inc. have been added to the growing list of subscribers who rely on Knowtify to keep up with changes in the regulated community by setting a personalized profile and receiving an automatic notification when changes occur. Major companies are also utilizing the extensive search features, which allow them to locate detailed information on registered products, companies, MRIDs and actives. Databases include state and federal product data, as well as state pesticide applicator license data.

Knowtify has filled a void for pesticide manufacturers, formulators and marketers. Makhteshim Agan of North America said, "We are very pleased with Knowtify and [we are] finding it very useful." Because up-to-date information is so readily available, the service is helping those involved in the regulated business redefine their jobs. A MGK employee recently reported, "I use the EPA Registration search daily to research registrations status, competitive product information, answer customer questions on registrations, reference current registrations and verify active ingredients within products. Knowtify gives me immediate information regarding customer and competitive registrations. I feel like I am the first to know when a product receives registration. It has given me the added time needed to react to competitive registrations."